A new grocery shopping experience is in store for Louisa County residents when Food Depot opens its doors for the first time on Monday, June 3 in the Triangle Shopping Center. The pilot store is the first of its kind to open in Virginia.
“We are doing something very unique in the grocery industry,” Buster Madison, chief operating officer of Farmer’s Foods, said. “It offers the single best value to the customer.”
The new pricing concept at Food Depot involves charging customers for the amount it costs the company to get the product to the shelf, then adding 10 percent to the total food bill at checkout.
“Product out the door and to the customer will be as cheap as they’ll get groceries anywhere,” Madison said. “This has been done in other parts of the country with great success, and we will be the first bringing this low cost grocery concept to Virginia.”
Madison said that the company decided to try the new concept because the demographic of Louisa County is the same as communities in other parts of the country where the Food Depot shopping experience has been a success.
The store will continue to be a full-service grocery store, stocking all of the conventional items, including national and private label brands. Fresh and frozen meat, seafood and produce will be expanded.
To read the entire story, see the May 30 edition of The Central Virginian.